Program 2018

Official Program Agenda 2018

African American Tourism Conference

September 29th

Beatty Center College of Charleston



8 am Registration Opens

9 am Opening Session-

Roundtable Discussion on African American Tourism’s Potential

Moderator: Michelle Mapp, Executive Director, SC Community Loan Fund


  • USC SmartState’s Excellence in Hospitality Dr. Simon Hudson
  • Dr. Millicent Brown, CACVB Historian
  • Dana Beach, South Carolina Coastal Conservation League.

There is tremendous potential in the area of African- American Tourism. Panelist have been asked to reflect and respond to the Economic Impact study and its recommendations, as well as, share their own thoughts as to the growth of this niche.

10 am  Hotel Development
Moderator: Kwadjo Campbell, JC & Associates,
  • Andy Ingraham, National Association of Black Hotel Owners, Operators and Developers, Miami, FL
  • Que El-Amin, Scott Crawford Inc.,Milwaukee, WI
  • Jason Korb, Korb & Associates, Milwaukee, WI
One of the main areas of investment that African- Americans are starting to recognize for huge profit margins, lies in hotel ownership and investment. Learn about the opportunities from National industry leader Andy Ingraham. The session includes information about how prospective sites are evaluated and how hotels are built, financed and operated by a Que El- Amin who will share his story of building an African- American themed hotel in Milwaukee, WI. The architect of the project will be on hand to share drawings for a similar type project for Charleston envisioned by JC & Associates.


11:00pm Resource Development for “Entrepreneurs”

Facilitators: LDC/Small Business Development Center/MBE Office City of Charleston

Learn about local and state resources to help you advance your business including business and financial planning, and low interest loan programs.

11:00pm Resource Development for “Nonprofits”

Facilitators: City of Charleston & JC & Associates

Learn about local and state resources in the form of tax accommodation programs- over $3,000,000 in grants for tourism related and cultural arts programming. One of the key criteria for accessing these dollars is being a 501c3 tax exempt organization. JC & Associates will discuss the process for receiving the designation.



12:00 Noon Luncheon – Stern Center Ballroom

Keynote Speaker-

Andy Ingraham, National Association of Black Hotel Owners, Operators and Developers

The idea that there are untapped tourism dollars to be gained has not been lost on other cities and states around the country. Significant investment by local and state governments has resulted in product development programs and marketing programs aimed at the growth of the niche. Entertainment Featuring: Wonawomalan African Drum & Dance Ensemble Opening Performance Art- Wonawomalan honors the authentic integrity of West African musical arts. Wonawomalan shares its knowledge and appreciation of this beautiful and ancient tradition by bringing the music and dance of Africa to people of all ages.

Gullah Cuisine Lunch provided by Hannibal’s Kitchen, Eastside Downtown Charleston

Red Rice, Fried Fish, Baked Turkey Wings, Okra Soup, Collard Greens on the menu!!!!



1:15pm Historic Landmark Designation

Moderator: Virginia Jamison, North Charleston City Council


  • Dawn Dawson House, SCPRT- The work of the SC African American Heritage Commission
  • Louis Venters- The importance of historic Preservation in the African American Community
  • Elizabeth M. Johnson – Deputy State Historic Preservation Officer, SC Department of Archives & History

    Support from the SHPO office, The National Register Program, SC Historic Marker program

  • Michael Allen, National Park Service- The role of the Federal Government in Preservation of African American Communities-

Getting your neighborhood labeled an historic district can help preserve communities, increase value, and build a strong sense of community. Learn from federal, state, and local officials the process of protecting your community and getting your community recognized for its cultural and historical significance.

2:15pm The Millennial Tourist &  Cultural Tourism

Facilitators, Ashlea Pope & Kitty Pope

One of the fastest growing segments of the Visitor economy is cultural Tourism, and one of the fastest growing segment of visitors are millennials. This session dedicated to exploring the millennial culture and their impact on heritage travel.

3:15pm Session Think Tank Strategy Development

Moderator, Rashida Jeffers- Campbell

Elected Officials, Businesses, and Industry Officials here an update on the Tourism Development Plan originally created in 2012 at the inaugural AA Tourism Conference. The Goals, Objectives, and Priorities are annually reviewed and modified by the body.

7pm African American Tourism Conference

Evening Reception & Social

Hosts Cocktail Bandits

****Redux Contemporary Art Center 1056 King Street********

Free admission for conference ticket holders